Strategy, Design, Engineering, Branding, Naming
Minna, created by four Stanford engineers, is the first-of-its-kind vibrator designed to cut down the taboo and welcome all women. Simple. Discreet. Powerful.

Minna was founded in 2009 by a group of Stanford Engineers and Product Designers who had a shared restlessness around the lack of approachable, well-made, and responsive vibrators on the market.

Banding together, they used their expertise to develop the most intuitive vibrator out there: the first with squeeze-controlled intensity, customizable patterns of vibration, and Rumble Motor Technology.