• Kickstarter


    With the pumped up kicks.

    We buffed and polished Kickstarter’s homepage into the shiniest shoes we’ve ever seen. Super comfortable and a lil’ eye-catching. Very good.

    View Portfolio
  • Teux Deux

    Teux Deux

    A to-do app as simple and useful as a piece of paper. Actually, more so.

    TeuxDeux is a simple, designy to-do app for the Web and iPhone. It started in 2009 as a lunch conversation between Swiss Miss and Fictive Kin and has since grown to 10,000 paid subscribers. Its design and feature set are a testament to “less is more.” We use it every day and love it. It’s probably how we’re able to get so much done.

    View Portfolio
  • Clover



    Here’s the story of an amazing set of co-founders who left their jobs in the fashion magazine industry to build an impactful content outlet for teen girls. But…conflict: they needed a brand that was unique, a newsletter that wasn’t boring, and a website that could handle the epic content their tight-knit readers were bringing to the internet. So, we gave that to them: a brand-new content strategy, newsletter, website, and brand system. Work done. Happy times.

    View Portfolio
  • Folder Market

    Folder Market

    A place for buying & selling zeros and ones.

    If the future of work is digital, the future of commerce must be as well, no? We built Folder Market to help people who work online get paid. If your work can live in a Dropbox folder, you now have a place where you can reap the rewards of your labor. Currently invite-only.

  • Arta


    Reinventing art shipping for the modern era.

    After years of working in the art world, Adam Fields noticed something broken: art shipping. He approached Fictive Kin, poured a couple of whiskey sodas, and then together we fixed it. All better. You’re welcome, art shipping. We had dealt with two-sided marketplaces, but Arta required pushing ourselves to create something of value for three different customer groups (art buyers, art galleries, and art shippers). Our solution helped Adam raise money, build a team, and land some amazing customers. By the way, Arta was revenue-positive from week one and has been growing rapidly since. Not too shabby.

    View Portfolio
  • American Corporate Partners

    American Corporate Partners

    It’s not every day a US President talks about your app.

    Sid Goodfriend (best name ever?) and his team at ACP reached out to us to reimagine and rebuild their app, ACP AdvisorNet, which connects returning veterans with mentors in order to help them find meaningful careers. Millions of veterans will be returning home in the next few years, so scalability was a top priority. Sid arranged for IBM to load test our app when we were finished. They said it handled the test “ridiculously well” and had “some of the quickest response times under heavy loads” they had ever seen. So, that was nice. ACP has since been talked about by everyone from Bill Clinton to John Cena, which, for all intents and purposes, is everyone.

  • Samsung


    Building an ecommerce store for Samsung.

    We do a lot of interesting design and engineering work with the Samsung team in Seoul. The project we’re most proud of was probably that time last year when we built an ecommerce store in just 13 weeks. As you can imagine, those 13 weeks were very relaxing. Palli palli.

    View Portfolio
  • Rookie


    In which people <3 our redesign of an iconic culture magazine.

    In a sea of web sites that look the same, Rookie has always stood apart. It has a powerful, unique visual style that is loved by its passionate community. Tavi, Lauren, and team had clear business goals: increase page views, modernize the site, and make it responsive. But, they also wanted to maintain their unique identity. The site needed to evolve, not change. It was a tough challenge, but (spoiler alert) we nailed it. The community loves their new Rookie. Daily page views doubled, and the bounce rate on the home page dropped from 70% to 2%. NBD.

    View Portfolio
  • Fynd



    Some people say that you have to get lost, before you can find yourself. Fynd says, why risk it? They created a product to keep yourself, your children, and your pets safe. Fynd tracks in true real-time with 4G LTE, making reporting continuous and instantaneous. We helped this start-up by rebranding the product with a motion driven mark, bold & friendly typography and a bright color palette.

    View Portfolio
  • Gannett


    Top secret iOS project.

    Yes. This is also top secret. Big companies keep it stealth like that.

  • Minna


    A revolutionary, smart kegel trainer.

    Minna is an industry leader in the field of sexual health. They came to us with an interesting challenge: “Can you build us an iOS app that will pair via Bluetooth with our new kegel strengthener?” Strengthening the pelvic floor is a serious problem for many women (and men), so we said yes. It’s been wonderful to read the many testimonials of those it has helped. Most recently, Conan O’Brien.

  • Gap


    XXXXXXXXXXX XXXXXXXXX Top secret iOS project.

    The black bars mean redacted, which means it’s above your pay grade. Haven’t you seen any of the Bourne movies? P. S. your name is David Webb.

  • Choon



    The blockchain experts behind CryptoPunks, are bringing their talent and passion to a space very close to our heart: music. The team at Choon is brilliant, hilarious, and purpose-driven. When they asked us to create a brand that would be worthy of their mission to get musicians the money they deserve, we were ecstatic. They wanted to stand out in a music market that looks pretty much the same. It was a great partnership and we’re happy with the results. More importantly, so are they.

    View Portfolio

    Kinda like tinder for cities.

    Buying tech is hard, but makes it easier by creating a single home for all the great smart city solutions out there. Cities can now easily browse technology and find the right tech for their needs. They can also learn from each other so they don’t duplicate mistakes and instead, duplicate successes. Announced in collaboration with the White House during Smart Cities Week 2016, subsequently won most innovative new product and quickly partnered with cities around the world including NYC, Atlanta, Dublin, Barcelona, and dozens more.

    View Portfolio
  • Brooklyn Beta

    Brooklyn Beta

    “Brooklyn Beta was the most important conference I’ve been to.”

    Those aren’t our words. And, if we’re being honest, they are perhaps a bit much. But, we’re only human, and we like a good compliment. Especially when we put in this much work. For 5 years, we ran Brooklyn Beta, an industry-leading web conference that brought together some of the nicest, most talented designers and developers in the world. We had some pretty incredible speakers like Cory Booker (future president?), Seth Godin, Geraldine Laybourne, John Maeda, Tavi Gevinson (future president?), Ira Glass, Jane ni Dhulchaointigh, and Reggie Watts, just to name a few.

    View Portfolio
  • Sapient


    Top secret mobile project.

    We can’t talk about this one, but we can say that when they say nitro, they are not screwing around. We built a mobile product for two companies you’ve certainly heard of: [redacted] and [redacted].

  • Betaworks


    Products Studio, PhD.

    In 2012, we spent a year and a half in a dream partnership with our spiritual cousins at betaworks. We like to say that it’s where we got our PhD in product. That’s Doctor product studio to you. We acted as a kind of in-house innovation team exploring new ideas. We got to work on a large number of spicy products in a short period of time. It was a whole lot of fun.

  • Paperless Post

    Paperless Post

    100% more posts.

    We worked with Paperless Post internal team to quickly design and build a new marketing site aka blog. They wanted us to create a design system that they could easily use, adapt, and grow old with. We were happy to deliver and had a great time introducing a bit of editorial flare, while maintaining the core Paperless Post brand.

    View Portfolio